Can You Start a Business With Your Sibling?

By Luke DeMonico - Morris County School of Technology

Starting a business is always emotional and grueling. Some say you should leave family out of it, others say family are the only people you can trust. I interviewed Meghan and Melissa of GoEnnounce, a Linkedin platform for students, to get their take. 

What caused you to want to create a LinkedIn-like platform for high school students?

It started as a page to organize college graduations with a  “grad page” to share accomplishments and achievements with family and friends. We realized a lot of the conversation on the site was about how friends and family didn't realize the graduate's accomplishments and wished they could have helped them more with these achievements along the way. We decided there was a need for people to share accomplishments, work, projects, etc. and so we committed to the business full time. 

“Just because you don't have a background in something doesn't meant you can't start doing it, never let that stop you.”-Meghan

What is it like being business partners with your sister?

There is an 8 year difference between us. We don't have competitive nature so we work really well together and are very good at cooperating and recognizing each other's strengths. Melissa’s strength is Business Development, Meghan’s is Marketing. We respect each other a lot and trust one another's opinions. 

Top tips for young people wanting to found their own business?

Know it is going to be one of the hardest things you ever do. You have no boss or guide which can be good but any place you fall short (advertising, pitching, funding) promptly affects you and your pay. It’s not always going to be fun and glamorous. For girls: A lot of industries are predominantly male, don't let that affect you. Know your strengths and keep the conversation not on your sex. For everyone: mentors are amazing. Find someone who can help you, guide you, advise you. You should also seek out like-minded individuals, and don't be afraid to ask others for help.